Exciting surprises, unique experiences. Discover the new rewards dedicated to The Mall Club. Join The Mall Club

Create your profile
Create your profile

Become a Friend, Lover or Ambassador!
By purchasing your favorite brands you will receive unique gifts.
Also valid via Mail Order.

How it works
It’s easy, just 3 steps:

Subscribe online
or in the Welcome Lounges
at The Mall Firenze and
The Mall Sanremo.


After registering, you will receive a QR Code to show
in the stores and at our Food Lounges at the time
of purchase.
Service also valid via Mail Order.


Thanks to the QR code
you can earn Coins*,
the special points
of The Mall Club, in real time.

*1 Coin corresponds to €1

The Mall Club loyalty program is structured on three different levels

*The service is dedicated to those who want to be accompanied step by step in their shopping experience, with tailor-made advice and guidance.
Excluding sale periods.